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Austin, TX – April 4, 2008 – The Integrated Product Management (IPM) Alliance and sponsors 3SL, Pivotal Product Management and Ryma Technology Solutions announced today the launch of a Road Show Series, consisting of seminars and workshops to discuss Integrated Product Management with product management professionals. The Road Show Series will be conducted across North America beginning in April.
“Integrated Product Management is the optimal coordination of four elements - business, process, people and technology - for the purpose of bringing successful products to market with increased cost margins and increased competitive margins,” said IPM Alliance president Larry Coppenrath. “The demand for IPM is increasing, and it is driven by the need for sustained competitive advantage, cross-functional leadership skills, adaptive processes and technology modularity.”
Today’s economy is energizing more and more companies to realize that innovation is the key to growth and competitiveness, and more than ever the need for an integrated approach to Product Management is essential. A product manager’s worth is based on how well he or she can innovate to provide value for both customers and investors. Without an Integrated Product Management approach, your ability to tightly integrate your business strategy, people, processes and technology is at great risk.
This presentation will address:
Who should attend?
Department-level product managers and marketing managers who are:
The Road Show Series will visit Alabama, Arizona, British Columbia, California, Colorado, Florida, Illinois, Minnesota, North Carolina, New Jersey, Texas and Washington, beginning in April, 2008. For a more detailed schedule of the Road Show Series, or to register for one of the seminars, please visit:
For more information on the presenters of the Road Show Series, please visit:
3SL strongly believes that this is a major new initiative for integrated product management and hopes to see you and your colleagues at this exciting seminar and workshop programme.
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